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How Simplicity Leads to a Better and More Focused Web Design
July 08, 2011

‘Simplicity impacts negatively on the overall visual appeal of the web design’ is a myth. Instead if used in the proper manner, it makes web design more clean and focused and enhances its visual appeal a few notches. Simplicity attribute of design impacts directly on any website’s user friendliness because simpler the design, the easier it is for website visitors to find what they are looking for.

It is pretty logical thing and is a common practice that if you have two solutions for a problem, than simpler one is the better one. Same implies to design. Simplicity is one of the fundamentals of Web 2.0 design strategy which stresses the need for simpler and more focused design. Proper and effective use of simplicity can be seen in the ads of big brands in magazines because these tend to have a lot of empty space used as an element of design.

Posted in Web Design
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