‘Three Click Rule’ is a common and popular web design rule which helps a great deal in making a web design easy to navigate and user friendly. It also helps in reducing bounce rate for any website. ‘Three Click Rule’ is a result of comprehensive web user behavior study conducted few years ago. The study shows that most web users and website visitors will not navigate through more than three pages to get to their desired information on any website.
Due to its simplicity and effectiveness, ‘Three Click Rule’ is used by many professional web designers around the world. In implementation of this rule, you should ensure that each important page and information on your website is reachable within three clicks from homepage or main landing page. If implemented properly, ‘Three Click Rule’ will make your website easy to navigate, impactful and user friendly.
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